VISION, MISION & OBJECTIVES

VISION

 

To become the top choice among university students for delicious, affordable desserts by offering a captivating blend of traditional and modern flavours, while prioritizing friendly, high-quality customer experiences.

 

MISION

 

To deliver joy in every bite through Chocojar products crafted with care and passion, while fostering a business environment that is friendly, inclusive, and customer-focused.

 

OBJECTIVES 

 

1. To achieve a minimum profit of RM640 within a 5-week operation period.

 

2. To sell at least 320 units through:

• Product innovation and improvement

• Active promotion on social media

• Direct and consistent engagement with customers